5 Ways To Tap Ad Agency Funding (Mashable)
July 31, 2011
David Rosenberg is Director of Innovation at LBi in the U.S., the world’s leading independent global marketing and technology agency.
Original post:
David Rosenberg is Director of Innovation at LBi in the U.S., the world’s leading independent global marketing and technology agency. For startups, selling advertising agencies on your technology can be fraught with difficulty. As startups emerge from their development cycles, investors begin clamoring to get the prototype to market. What follows is a flurry of meetings with brand marketers and advertising agencies in an attempt to secure funding and a business application for the new product.
[More from Mashable: 5 Tips for Running Successful Cause Marketing Campaigns]
Many startups assume that their brilliant, game-changing products will sell themselves. It’s at this point that mistakes happen, destroying any chance of meaningful funding and exposure. As someone who’s been tasked with innovation on the agency side for years, and sat through countless meetings with startups, I’ve compiled a guide to make the most of each agency funding opportunity.
1. It’s Not About You, It’s About Them
This meeting is not about you and your idea. It’s about finding a practical and profitable business application for your product. To avoid that glazed-over look as your audience tunes out, do yourself a favor: help them help you. Do your research on the agency and its clients. Have a look at their video case studies. Make an attempt to understand their brands and business challenges. In the agency world, this is called working back to the creative brief. Figure out why your service is best-suited to help the agency or a particular client.
[More from Mashable: HOW TO: Choose the Right Office Space]
2. Focus the Conversation on User Experience and Agility
Your pitch should emphasize how your product or service was designed with the end-user’s needs in mind. Agencies need to know that your product is more than just a working piece of technology. You may even consider enlisting a UX designer to help with your pitch. Further, it’s critical that you show your ability to manage the product or technology in an agile and flexible manner during the build-out process. Be sure to mention this — it will go a long way in reassuring the agency that it has a real partner.
3. Demonstrate Measurement and Support Capabilities
Make sure you have a sophisticated measurement and accountability system embedded into your technology. Analytics are essential components of the agency business, so be sure to address the topic in your presentation. Also mention your team, however small, in your pitch. Even though you may be a small startup, you have to reassure the agency that you and your team will be able to see the project through to the end.
4. Meet with Key Decision-Makers, Avoid a Run-Around
Many constituents in the agency world have overlapping jobs. While meeting with the CEO or president is ideal, don’t neglect other important titles like the chief technology officer, innovation directors, emerging media directors and strategic planning directors. It can also be helpful to invite a specific account director (sometimes called business directors or management supervisors), as they often represent a direct budget connection, as well as the needs of a particular brand. Avoid the run-around by properly managing the follow-up. It’s important to persist corresponding with the agency in general, but also to identify the appropriate decision-making advocate who will become your agency partner.
5. Entertain Multiple Business Opportunities and Models
Explore the many innovative business models and opportunities in today’s marketing industry. The most straightforward method is piloting your service into a funded brand program. Be prepared to discuss the fees that make the investment worth your time and effort, as well as the costs you are willing to absorb to get the deal done.
Strategic partnerships can also help grow your business. Agencies can assemble many partners around a brand’s table. Look for in-kind opportunities within agencies, for example, high-value media and promotions which would otherwise be financially impossible to you. Lastly, some agencies are now investing in new technology and services as revenue-sharing deals or equity plays. Consider that many agencies could see you as a long-term investment. The important thing is to be prepared for any opportunity and keep an open mind.
Image courtesy of Flickr, George Jonathan
This story originally published on Mashable here.
5 Ways To Tap Ad Agency Funding (Mashable)
July 31, 2011
David Rosenberg is Director of Innovation at LBi in the U.S., the world’s leading independent global marketing and technology agency. For startups, selling advertising agencies on your technology can be fraught with difficulty
Read more from the original source:
David Rosenberg is Director of Innovation at LBi in the U.S., the world’s leading independent global marketing and technology agency. For startups, selling advertising agencies on your technology can be fraught with difficulty. As startups emerge from their development cycles, investors begin clamoring to get the prototype to market. What follows is a flurry of meetings with brand marketers and advertising agencies in an attempt to secure funding and a business application for the new product.
[More from Mashable: 5 Tips for Running Successful Cause Marketing Campaigns]
Many startups assume that their brilliant, game-changing products will sell themselves. It’s at this point that mistakes happen, destroying any chance of meaningful funding and exposure. As someone who’s been tasked with innovation on the agency side for years, and sat through countless meetings with startups, I’ve compiled a guide to make the most of each agency funding opportunity.
1. It’s Not About You, It’s About Them
This meeting is not about you and your idea. It’s about finding a practical and profitable business application for your product. To avoid that glazed-over look as your audience tunes out, do yourself a favor: help them help you. Do your research on the agency and its clients. Have a look at their video case studies. Make an attempt to understand their brands and business challenges. In the agency world, this is called working back to the creative brief. Figure out why your service is best-suited to help the agency or a particular client.
[More from Mashable: HOW TO: Choose the Right Office Space]
2. Focus the Conversation on User Experience and Agility
Your pitch should emphasize how your product or service was designed with the end-user’s needs in mind. Agencies need to know that your product is more than just a working piece of technology. You may even consider enlisting a UX designer to help with your pitch. Further, it’s critical that you show your ability to manage the product or technology in an agile and flexible manner during the build-out process. Be sure to mention this — it will go a long way in reassuring the agency that it has a real partner.
3. Demonstrate Measurement and Support Capabilities
Make sure you have a sophisticated measurement and accountability system embedded into your technology. Analytics are essential components of the agency business, so be sure to address the topic in your presentation. Also mention your team, however small, in your pitch. Even though you may be a small startup, you have to reassure the agency that you and your team will be able to see the project through to the end.
4. Meet with Key Decision-Makers, Avoid a Run-Around
Many constituents in the agency world have overlapping jobs. While meeting with the CEO or president is ideal, don’t neglect other important titles like the chief technology officer, innovation directors, emerging media directors and strategic planning directors. It can also be helpful to invite a specific account director (sometimes called business directors or management supervisors), as they often represent a direct budget connection, as well as the needs of a particular brand. Avoid the run-around by properly managing the follow-up. It’s important to persist corresponding with the agency in general, but also to identify the appropriate decision-making advocate who will become your agency partner.
5. Entertain Multiple Business Opportunities and Models
Explore the many innovative business models and opportunities in today’s marketing industry. The most straightforward method is piloting your service into a funded brand program. Be prepared to discuss the fees that make the investment worth your time and effort, as well as the costs you are willing to absorb to get the deal done.
Strategic partnerships can also help grow your business. Agencies can assemble many partners around a brand’s table. Look for in-kind opportunities within agencies, for example, high-value media and promotions which would otherwise be financially impossible to you. Lastly, some agencies are now investing in new technology and services as revenue-sharing deals or equity plays. Consider that many agencies could see you as a long-term investment. The important thing is to be prepared for any opportunity and keep an open mind.
Image courtesy of Flickr, George Jonathan
This story originally published on Mashable here.
5 Ways To Tap Ad Agency Funding (Mashable)
July 31, 2011
David Rosenberg is Director of Innovation at LBi in the U.S., the world’s leading independent global marketing and technology agency. For startups, selling advertising agencies on your technology can be fraught with difficulty.
More here:
David Rosenberg is Director of Innovation at LBi in the U.S., the world’s leading independent global marketing and technology agency. For startups, selling advertising agencies on your technology can be fraught with difficulty. As startups emerge from their development cycles, investors begin clamoring to get the prototype to market. What follows is a flurry of meetings with brand marketers and advertising agencies in an attempt to secure funding and a business application for the new product.
[More from Mashable: 5 Tips for Running Successful Cause Marketing Campaigns]
Many startups assume that their brilliant, game-changing products will sell themselves. It’s at this point that mistakes happen, destroying any chance of meaningful funding and exposure. As someone who’s been tasked with innovation on the agency side for years, and sat through countless meetings with startups, I’ve compiled a guide to make the most of each agency funding opportunity.
1. It’s Not About You, It’s About Them
This meeting is not about you and your idea. It’s about finding a practical and profitable business application for your product. To avoid that glazed-over look as your audience tunes out, do yourself a favor: help them help you. Do your research on the agency and its clients. Have a look at their video case studies. Make an attempt to understand their brands and business challenges. In the agency world, this is called working back to the creative brief. Figure out why your service is best-suited to help the agency or a particular client.
[More from Mashable: HOW TO: Choose the Right Office Space]
2. Focus the Conversation on User Experience and Agility
Your pitch should emphasize how your product or service was designed with the end-user’s needs in mind. Agencies need to know that your product is more than just a working piece of technology. You may even consider enlisting a UX designer to help with your pitch. Further, it’s critical that you show your ability to manage the product or technology in an agile and flexible manner during the build-out process. Be sure to mention this — it will go a long way in reassuring the agency that it has a real partner.
3. Demonstrate Measurement and Support Capabilities
Make sure you have a sophisticated measurement and accountability system embedded into your technology. Analytics are essential components of the agency business, so be sure to address the topic in your presentation. Also mention your team, however small, in your pitch. Even though you may be a small startup, you have to reassure the agency that you and your team will be able to see the project through to the end.
4. Meet with Key Decision-Makers, Avoid a Run-Around
Many constituents in the agency world have overlapping jobs. While meeting with the CEO or president is ideal, don’t neglect other important titles like the chief technology officer, innovation directors, emerging media directors and strategic planning directors. It can also be helpful to invite a specific account director (sometimes called business directors or management supervisors), as they often represent a direct budget connection, as well as the needs of a particular brand. Avoid the run-around by properly managing the follow-up. It’s important to persist corresponding with the agency in general, but also to identify the appropriate decision-making advocate who will become your agency partner.
5. Entertain Multiple Business Opportunities and Models
Explore the many innovative business models and opportunities in today’s marketing industry. The most straightforward method is piloting your service into a funded brand program. Be prepared to discuss the fees that make the investment worth your time and effort, as well as the costs you are willing to absorb to get the deal done.
Strategic partnerships can also help grow your business. Agencies can assemble many partners around a brand’s table. Look for in-kind opportunities within agencies, for example, high-value media and promotions which would otherwise be financially impossible to you. Lastly, some agencies are now investing in new technology and services as revenue-sharing deals or equity plays. Consider that many agencies could see you as a long-term investment. The important thing is to be prepared for any opportunity and keep an open mind.
Image courtesy of Flickr, George Jonathan
This story originally published on Mashable here.
5 Ways To Tap Ad Agency Funding (Mashable)
July 31, 2011
David Rosenberg is Director of Innovation at LBi in the U.S., the world’s leading independent global marketing and technology agency. For startups, selling advertising agencies on your technology can be fraught with difficulty.
Read more from the original source:
David Rosenberg is Director of Innovation at LBi in the U.S., the world’s leading independent global marketing and technology agency. For startups, selling advertising agencies on your technology can be fraught with difficulty. As startups emerge from their development cycles, investors begin clamoring to get the prototype to market. What follows is a flurry of meetings with brand marketers and advertising agencies in an attempt to secure funding and a business application for the new product.
[More from Mashable: 5 Tips for Running Successful Cause Marketing Campaigns]
Many startups assume that their brilliant, game-changing products will sell themselves. It’s at this point that mistakes happen, destroying any chance of meaningful funding and exposure. As someone who’s been tasked with innovation on the agency side for years, and sat through countless meetings with startups, I’ve compiled a guide to make the most of each agency funding opportunity.
1. It’s Not About You, It’s About Them
This meeting is not about you and your idea. It’s about finding a practical and profitable business application for your product. To avoid that glazed-over look as your audience tunes out, do yourself a favor: help them help you. Do your research on the agency and its clients. Have a look at their video case studies. Make an attempt to understand their brands and business challenges. In the agency world, this is called working back to the creative brief. Figure out why your service is best-suited to help the agency or a particular client.
[More from Mashable: HOW TO: Choose the Right Office Space]
2. Focus the Conversation on User Experience and Agility
Your pitch should emphasize how your product or service was designed with the end-user’s needs in mind. Agencies need to know that your product is more than just a working piece of technology. You may even consider enlisting a UX designer to help with your pitch. Further, it’s critical that you show your ability to manage the product or technology in an agile and flexible manner during the build-out process. Be sure to mention this — it will go a long way in reassuring the agency that it has a real partner.
3. Demonstrate Measurement and Support Capabilities
Make sure you have a sophisticated measurement and accountability system embedded into your technology. Analytics are essential components of the agency business, so be sure to address the topic in your presentation. Also mention your team, however small, in your pitch. Even though you may be a small startup, you have to reassure the agency that you and your team will be able to see the project through to the end.
4. Meet with Key Decision-Makers, Avoid a Run-Around
Many constituents in the agency world have overlapping jobs. While meeting with the CEO or president is ideal, don’t neglect other important titles like the chief technology officer, innovation directors, emerging media directors and strategic planning directors. It can also be helpful to invite a specific account director (sometimes called business directors or management supervisors), as they often represent a direct budget connection, as well as the needs of a particular brand. Avoid the run-around by properly managing the follow-up. It’s important to persist corresponding with the agency in general, but also to identify the appropriate decision-making advocate who will become your agency partner.
5. Entertain Multiple Business Opportunities and Models
Explore the many innovative business models and opportunities in today’s marketing industry. The most straightforward method is piloting your service into a funded brand program. Be prepared to discuss the fees that make the investment worth your time and effort, as well as the costs you are willing to absorb to get the deal done.
Strategic partnerships can also help grow your business. Agencies can assemble many partners around a brand’s table. Look for in-kind opportunities within agencies, for example, high-value media and promotions which would otherwise be financially impossible to you. Lastly, some agencies are now investing in new technology and services as revenue-sharing deals or equity plays. Consider that many agencies could see you as a long-term investment. The important thing is to be prepared for any opportunity and keep an open mind.
Image courtesy of Flickr, George Jonathan
This story originally published on Mashable here.
5 Ways To Tap Ad Agency Funding (Mashable)
July 31, 2011
David Rosenberg is Director of Innovation at LBi in the U.S., the world’s leading independent global marketing and technology agency. For startups, selling advertising agencies on your technology can be fraught with difficulty
See the rest here:
David Rosenberg is Director of Innovation at LBi in the U.S., the world’s leading independent global marketing and technology agency. For startups, selling advertising agencies on your technology can be fraught with difficulty. As startups emerge from their development cycles, investors begin clamoring to get the prototype to market. What follows is a flurry of meetings with brand marketers and advertising agencies in an attempt to secure funding and a business application for the new product.
[More from Mashable: 5 Tips for Running Successful Cause Marketing Campaigns]
Many startups assume that their brilliant, game-changing products will sell themselves. It’s at this point that mistakes happen, destroying any chance of meaningful funding and exposure. As someone who’s been tasked with innovation on the agency side for years, and sat through countless meetings with startups, I’ve compiled a guide to make the most of each agency funding opportunity.
1. It’s Not About You, It’s About Them
This meeting is not about you and your idea. It’s about finding a practical and profitable business application for your product. To avoid that glazed-over look as your audience tunes out, do yourself a favor: help them help you. Do your research on the agency and its clients. Have a look at their video case studies. Make an attempt to understand their brands and business challenges. In the agency world, this is called working back to the creative brief. Figure out why your service is best-suited to help the agency or a particular client.
[More from Mashable: HOW TO: Choose the Right Office Space]
2. Focus the Conversation on User Experience and Agility
Your pitch should emphasize how your product or service was designed with the end-user’s needs in mind. Agencies need to know that your product is more than just a working piece of technology. You may even consider enlisting a UX designer to help with your pitch. Further, it’s critical that you show your ability to manage the product or technology in an agile and flexible manner during the build-out process. Be sure to mention this — it will go a long way in reassuring the agency that it has a real partner.
3. Demonstrate Measurement and Support Capabilities
Make sure you have a sophisticated measurement and accountability system embedded into your technology. Analytics are essential components of the agency business, so be sure to address the topic in your presentation. Also mention your team, however small, in your pitch. Even though you may be a small startup, you have to reassure the agency that you and your team will be able to see the project through to the end.
4. Meet with Key Decision-Makers, Avoid a Run-Around
Many constituents in the agency world have overlapping jobs. While meeting with the CEO or president is ideal, don’t neglect other important titles like the chief technology officer, innovation directors, emerging media directors and strategic planning directors. It can also be helpful to invite a specific account director (sometimes called business directors or management supervisors), as they often represent a direct budget connection, as well as the needs of a particular brand. Avoid the run-around by properly managing the follow-up. It’s important to persist corresponding with the agency in general, but also to identify the appropriate decision-making advocate who will become your agency partner.
5. Entertain Multiple Business Opportunities and Models
Explore the many innovative business models and opportunities in today’s marketing industry. The most straightforward method is piloting your service into a funded brand program. Be prepared to discuss the fees that make the investment worth your time and effort, as well as the costs you are willing to absorb to get the deal done.
Strategic partnerships can also help grow your business. Agencies can assemble many partners around a brand’s table. Look for in-kind opportunities within agencies, for example, high-value media and promotions which would otherwise be financially impossible to you. Lastly, some agencies are now investing in new technology and services as revenue-sharing deals or equity plays. Consider that many agencies could see you as a long-term investment. The important thing is to be prepared for any opportunity and keep an open mind.
Image courtesy of Flickr, George Jonathan
This story originally published on Mashable here.
Debt deal could spur relief rally (Reuters)
July 31, 2011
NEW YORK (Reuters) – A deal involving up to $3 trillion in deficit cuts over a decade that would let U.S. lawmakers raise the U.S.
Read the rest here:
NEW YORK (Reuters) – A deal involving up to $3 trillion in deficit cuts over a decade that would let U.S. lawmakers raise the U.S. borrowing limit and avoid default could spur a relief rally in Wall Street stocks and a rise in U.S. government yields on Monday.
Senate Democratic Leader Harry Reid said on Sunday he hopes to hold a Senate vote tonight on an emerging deal to raise the U.S. $14.3 trillion U.S. debt ceiling.
The possibility of an agreement raised hopes that a bitter, weeks-long partisan battle over cutting the U.S. deficit might be near a close.
“At this point, the markets are perceiving that a deal and a vote will be announced,” said Quincy Krosby, market strategist at Prudential Financial in Newark, New Jersey.
The consequence of a debt deal will be “a relief rally in stocks,” Krosby said. “There will also be an attempt to deconstruct the information: where the austerity will come from. You will see analysts try to dissect which sectors and companies will be impacted by the cuts.”
Anxiety over the debt crisis and the U.S. economic outlook sent the S&P 500 lower last week, resulting in the worst week and month for the benchmark index since last August.
The CBOE Volatility index, Wall Street’s “fear index,” rose more than 40 percent, its biggest jump since May.
U.S. Treasury prices rallied last week as investors clung to relatively safe U.S. government debt and concluded that a weak economy meant the Federal Reserve would keep monetary policy accommodative for the foreseeable future.
A stock market rally prompted by a debt ceiling deal could be limited, however, by the U.S. economy’s uncertain outlook, prospects that could be hurt by a debt ceiling plan based on fiscal austerity.
“Once the euphoria of having a deal is over, we will get back to the economy and that picture is not a pretty one,” said Kevin Giddis, president of fixed income capital markets in Morgan Keegan in Memphis, Tennessee.
Government data released on Friday showed the U.S. economy stumbled badly in the first half of 2011 and came close to contracting in the January-March period.
“The market will quickly shift its focus to the employment data coming out on Friday,” Krosby said. “A relief rally could fade if the data underscore that the economy is shifting into a stall, rather than sitting in a soft patch.
“The market (will) quickly focus on the data and on corporate earnings and corporate guidance,” Krosby said.
Any relief enjoyed by the stock market would probably come at the expense of the U.S. Treasury market which benefited from its safe-haven status during the debt ceiling conflict. That would lead to higher U.S. yields.
Still, any rise in U.S. Treasury yields resulting from diminished anxiety about the debt ceiling would be limited by the troubled outlook for the U.S. economy, circumstances that appear to ensure that the Federal Reserve’s monetary policy will remain accommodative for a long time.
The recent retreat in stocks has put them in a precarious position from a technical perspective as the S&P 500 index moves closer to its 200-day moving average, a level which could bring about additional selling if the index breaks below it.
The benchmark index successfully bounced off the level on Friday after the early morning decline.
“That is the line in the sand that really divides things going maybe bad — to things really turning bad,” said Paul Mendelsohn, chief investment strategist at Windham Financial Services in Charlotte, Vermont.
Even if a deal is struck, a possibility remains the United States could lose its triple-A credit rating if the terms are not draconinan enough to satisfy credit rating agencies.
“You will hear analysts debate whether or not the package is sufficient to keep the ratings agency at bay in terms of downgrading U.S. government debt,” Krosby said.
Investors can still find some solace in corporate earnings. According to Thomson Reuters data through Friday, of the 327 S&P 500 companies that have posted earnings, 73 percent have reported results higher than analysts’ expectations.
Companies due to report earnings this week include Kraft Foods Inc, Clorox Co, Pfizer Inc and Prudential Financial Inc.
But a weak economy combined with a debt ceiling bill that involves more fiscal restraint could hurt stocks later on.
“Companies have been able to offset a lack of demand by refinancing their balance sheets, but longer term, the sledding will be much tougher for equities and corporations,” Giddis said. “We have to improve job growth for businesses to do well or for the equity market to do well.”
In addition to weak economic data, corporate earnings, and U.S. debt ceiling developments, investors must remain prepared for any developments from the simmering debt crisis in the euro zone, which could further heighten investor angst.
“There are two things I keep my eye on — one on Washington and one on Brussels, because between the two of them you never know which headline risk is going to hit you over the head next,” said Paul Mendelsohn, chief investment strategist at Windham Financial Services in Charlotte, Vermont.
(Editing by Bernard Orr)
Why Android Isn’t Popular (ContributorNetwork)
July 31, 2011
There are more smartphones powered by Android, Google’s operating system for smartphones and tablets, than there are iPhones or BlackBerries right now.
Continued here:
There are more smartphones powered by Android, Google’s operating system for smartphones and tablets, than there are iPhones or BlackBerries right now. Because of that, a lot of people (like Alex Wagner of Phonedog) have started calling it the “most popular” mobile operating system.
If by “popular” they mean “well-liked,” though, then Android fails. Hard.
It’s not easy being green
According to a study conducted by ChangeWave Research, 50 percent of Android smartphone users are “very satisfied” with Android. This is a heck of a lot better than BlackBerry and Windows Phone users’ satisfaction ratings, which hover around 25 percent. And if 50 percent of Android users are “very satisfied” with it, one can only imagine that even more than 50 percent are at least a little satisfied with their phones.
The iPhone’s satisfaction rating, though, is much higher, at 70 percent. And John Biggs of TechCrunch reports that, according to “a person familiar with handset sales for multiple manufacturers,” the return rates for many Android smartphones are “approaching 40 percent.”
While anecdotal and not supported by evidence, this story rings true to me. Because Android wasn’t designed for most people to use, in my opinion. Instead, it was designed for two groups of people:
Smartphone manufacturers and wireless carriers
Make no mistake. While the iPhone was designed to be the perfect smartphone — perhaps because Steve Jobs was annoyed by existing smartphones — Android was merely designed to make the carriers and manufacturers money.
Because of this, both do a number of things that are hostile to their customers. The wireless carriers load their Android phones down with “trashware” apps, like trial versions and services that cost money, which you can’t uninstall without rooting your phone. (And if you don’t know what that is, you shouldn’t try to do it yet, either.)
Meanwhile, smartphone manufacturers take a shotgun approach to designing smartphones, making a colossal assortment of phones that are designed for the dump and meant to be thrown away in a year or two.
Not only is it hard to tell which Android phone is the “best,” it’s hard to even tell which would be best for you. And the most affordable handsets are also the most disposable, and the least capable of running games and apps.
I’m not surprised to hear that some of these smartphones may have sky-high return rates.
Is Android for you?
Just because everyone’s using it doesn’t mean you should. I’m personally an Android fan; I use an HTC Aria that I bought last year, and I love it.
I’m tolerant of its quirks, though, in a way that others might not be. That’s because, as a side effect of Android being “open” to the carriers and manufacturers, it’s also open to people like the “community knowledge workers” who help poor farmers in Uganda. And to anyone else, who wants to build or improve an Android device. I think the iPhone is great, but I support open-source software like Android because I feel the next Steve Jobs may need it to work his or her magic.
If you’re not the next Steve Jobs, though, you ought to buy what you’ll be the happiest with … not just what’s the most popular, or what the salesperson recommends. It’s more environmentally friendly to keep the same smartphone for a long time, and it’s friendlier to your wallet as well.
Jared Spurbeck is an open-source software enthusiast, who uses an Android phone and an Ubuntu laptop PC. He has been writing about technology and electronics since 2008.
Ipo-ipo mihapak
July 31, 2011
Sunday, July 31, 2011 NAGSILBING evacuation center ang barangay hall ingon man simbahan sa mga apektado sa ipo-ipo nga mihapak niadtong adlawng Biyernes ning siyudad sa Cagayan de Oro. Mokabat sa 80 ka mga balay ang nadaut, 20 ang hingpit nga naguba ug dili mapuslan human gipangpapalid sa kusog nga hangin giubanan sa kusog nga ipo-ipo sa Zone 9-10 nga bahin sa Barangay Bulua, Apovel Subdivision, ug Barangay Patag ning siyudad. Win US $500 cash in Sun.Star’s music video contest Apil ang puloy-anan ni konsehal Peppe Abbu ug Land Transportation Franchising and Regulatory Board (LTFRB) Regional Director Mandangan Darimbang ang apektado sa ipo-ipo
Here is the original post:
Sunday, July 31, 2011
NAGSILBING evacuation center ang barangay hall ingon man simbahan sa mga apektado sa ipo-ipo nga mihapak niadtong adlawng Biyernes ning siyudad sa Cagayan de Oro.
Mokabat sa 80 ka mga balay ang nadaut, 20 ang hingpit nga naguba ug dili mapuslan human gipangpapalid sa kusog nga hangin giubanan sa kusog nga ipo-ipo sa Zone 9-10 nga bahin sa Barangay Bulua, Apovel Subdivision, ug Barangay Patag ning siyudad.
Win US $500 cash in Sun.Star’s music video contest
Apil ang puloy-anan ni konsehal Peppe Abbu ug Land Transportation Franchising and Regulatory Board (LTFRB) Regional Director Mandangan Darimbang ang apektado sa ipo-ipo.
Ang anak ni Abbu nga si Floramae nibutyag nga kini ang labing unang ipo-ipo nga nahitabo sa ilang lugar ug gipasalamatan na lamang niini nga ang atop lamang nila ang naapektuhan.
Gihulagway pa sa pipila ka mga residente nga daw salida ang kakusog sa hangin nga mituyok paingon sa yuta ug gipang-ibot ang mga punoan sa kahoy. Miresulta usab ang ipo-ipo sa pagkaputol ug pagkabali sa mga poste sa lugar.
Lima ang samaran ug tulo kanila gipangdala sa JR Borja Memorial Hospital usa niini out patient sa balay tambalanan human nahulogan sa naputol nga kahoy ug nahulogan sa mga atop.
Si Benedicto Fabricante, kinsa kapitan sa Barangay Patag, niingon atol sa interbyu sa usa ka sibyaan sa radio nga subo man ang nahitabo sa pipila ka mga sakop sa barangay nga nawad-an og puloy-anan apan gipasalig niini nga abagan sila sa ilang unang panginahanglan.
Kahinumduman nga niadtong adlawng Biyernes nasinati sa siyudad ang kalit nga pagkusog sa ulan, paghaguros sa kusog nga hangin.
Hinuon, ang mga opisyal sa barangay nihatag na ug inisyal nga hinabang ngadto sa mga pamilyang nawad-an sa puloy-anan.
Samtang gisusi pa usab sa City Social Welfare and Development (CSWD) ang mga biktima aron kini mahatagan gihapon og tabang sama sa pagkaon ug mga gamit sa pamilya sama sa habol, banig, kaldero ug uban pa.
Samtang nasinati usab sa Barangay 26 ug Barangay 22 ang pagsaka sa tubig human miapaw ang tubig sa Bitan-ag Creek.
Pipila sa mga residente niini niingon nga maayo na lamang ug dili sa maong lugar nahitabo ang ipo-ipo tungod kay posibleng daghan gyod ang mas maapektuhan labina sa klase sa puloy-anan nga ginama lamang sa kahoy. (Stephanie V. Berganio)
Gipatik sa mantalaang SuperBalita Cagayan de Oro Agosto 01, 2011.
Sun.Star on social media
Hashable Android app helps remember people you’ve met (Appolicious)
July 31, 2011
How many times have you met someone, added him or her on a social network, then forgot about it? Hashable is a great app for people on the move that helps in networking and in remembering the connections you’ve made. The next time you meet someone at an event, in that moment, log the people you meet directly into the Hashable app
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How many times have you met someone, added him or her on a social network, then forgot about it? Hashable is a great app for people on the move that helps in networking and in remembering the connections you’ve made.
The next time you meet someone at an event, in that moment, log the people you meet directly into the Hashable app. You just need an email address or Twitter user name. Later, instead of flipping through your Rolodex (or, in my case, trying to make sense of that unorganized pile of business cards), you’ll be able to find this person right away. Also, the app is synched up with your phone’s address book, so you can quickly and easily make contact.
When you post a connection, you can assign a hash tag to classify this interaction. The app comes with a few standard tags — #lunch or #drinks, for example — and the app recognizes when you’ve created one of your very own. One of the app’s standard hash tags is #justmet, which sends your new acquaintance a copy of your very own digital business card.
There are two different ways to log contacts in Hashable, under the “connections” category, which is the kind of interaction I referenced above, and there’s “introductions,” which is a way to create a relationship between two people digitally. A fun feature of introductions is that basic personal information about each of these two people is shared so the meeting is more memorable.
If you met someone who also has the Hashable app, the two of you can swap information by placing the phone’s near each other, and tapping into the app’s near-field communication feature. (I didn’t come upon another Hashable user while I was conducting my review, so I did not have the opportunity to try this out.)
Hashable also allows users to easily search for contacts, and you can also program the app to remind you to make contact
In writing, the app does feel a bit complex on the surface, but, if you’re already comfortable with networking professionally and you have even a single social network, you can begin to understand why Hashable is such a handy resource. The app’s mother site has some very detailed articles that are meant to make things easy. If you play with it a bit, though, you’ll probably get the hang of it. (To save yourself some embarrassment, make sure you get a feel for how the thing works before using it in front of any potential contacts.)
The app is well-designed, works well and it’s a brilliant concept. I wish, though, that there was a way to make the app a little less intimidating at first glance.
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Float Reader aims to make reading social, courtesy of Scribd (Appolicious)
July 31, 2011
I don’t really feel like my Internet reading needs to be more social, but the team at Scribd, the web publishing company, feels a bit differently, as evidenced by its new social reading app Float Reader, for iPhones 3GS and 4 and third- and fourth-gen iPod Touch. I’ve hit my personal limit for social networks, so it’s a good thing that Float is more than a timeline aggregator. My immediate impression of Float was that, although it still needs work, the app offers a solid concept with striking design.
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I don’t really feel like my Internet reading needs to be more social, but the team at Scribd, the web publishing company, feels a bit differently, as evidenced by its new social reading app Float Reader, for iPhones 3GS and 4 and third- and fourth-gen iPod Touch. I’ve hit my personal limit for social networks, so it’s a good thing that Float is more than a timeline aggregator. My immediate impression of Float was that, although it still needs work, the app offers a solid concept with striking design.
For its launch, Float, which is a digital reading service, has connected with 150 publications — such as Time, the Atlantic, GOOD and Apartment Therapy — all of which are viewable in Float’s soon-to-be signature formatting, which was my favorite part of the app. Float strips out formatting and advertisements, presenting readers with clean, moveable copy. The text “floats,” which means that if you prefer it to be larger and pinch to zoom, the type automatically adjusts and rewraps. It’s exactly what’s missing when you’re reading websites on iPhone’s small screen. Float also offers a number of fonts and backgrounds to choose from that gives flexibility for reading, including serif and sans serif typefaces, decreased brightness for nighttime or sunlight reading to help with surrounding glare.
You’ll find the included sites — you can’t access content manually right now — in the favorites tab. Here you can add sites to your favorites or find stories to download and add to your offline reading list. You’ll see continually updated feeds of a site’s content. Swiping across each story will give you the intro and a button to add it to your reading list. You can also tap the story to open it immediately. All content you view is stored in the library tab, which could be useful if you need to reference something in the future.
I enabled sharing of my social networks, which enables Float to work a bit differently than traditional timeline readers. Instead of pulling in all posts from Facebook, Scribd or Twitter, Float only pulls in posts with attached links, allowing users to keep on top of what their friends are posting. It’s a cool idea — if Float were functioning correctly. My social feed is stuck on information posted three days ago, and neither the pull-to-refresh function nor shutting down the app, will override the problem. (As I write this, the five most recent tweets on my timeline all have links attached, so this isn’t for lack of available content.)
The service can sync with the Web app, and an iPad version is in the works. Float might not be free forever, though. According to Wired.com, Scribd will be including ads in Float and is considering a paywall for subscribers in the future.
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